Work Archive - Nathan Lewis

Coffee Clothing launches ‘make-to-order’ webshop

lewisdev — Mon, 18 Mar 2024 13:52:00 +0000

Coffee Clothing launches make-to-order webshop

Coffee Clothing, the sustainable luxury clothing brand that symbolizes the first clothing fair trade product. Through the use of biodegradable fabrics, made-to-order production, 3D-designed garments and virtual fashion shows. This brand aims to combat overproduction and contribute to a modern and sustainable fashion industry.

Projects:

Set up SSD hosting with Let’s Encrypt SSL certificate
Web design based on own branding
WordPress & WooCommerce website development
Elementor Pro plugin integration
Custom email flow after purchase (make-to-order)
Content & product management workshop
Cloudflare CDN (caching) with custom firewall rules

Digital Design for a luxury brand

Our design strategy for Coffee Clothing emphasizes the luxury look and feel through minimalist design. Enhanced with carefully chosen colorful and dynamic images, this combination creates a brand experience that suits a trend-sensitive and (design) critical target audience.

Make-to-order webshop in WooCommerce

We adapted WooCommerce specifically for Coffee Clothing’s unique make-to-order model. We did this by extending the standard WooCommerce checkout with a custom email flow. Once a customer places an order, the interactive journey begins. We guide customers through the production process step by step. Coffee Clothing shares unique insights and updates until the product ships. This significantly improves the customer experience. At the same time, it boosts Coffee Clothing’s online visibility. Our approach provides greater transparency and improved customer experience. It emphasizes the exclusivity of each purchase.

Managing products and content with Elementor

Coffee Clothing can manage the products and content on their online store with ease thanks to Elementor, a powerful and easy-to-use website builder for WordPress. Thanks to Elementor’s intuitive drag-and-drop interface, it becomes simple for the team at Coffee Clothing to add new items or modify existing content without needing any coding knowledge. This allows Coffee Clothing to always keep their web shop current with the latest collections and updates, while providing a flawless digital shopping experience to their customers.

Similar project

Design a Herman Miller with LoyalBrand

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Super-Sonic Jazz builds for community

N. — Wed, 12 Oct 2022 13:42:48 +0000

Sonic-Sonic Jazz community

Super-Sonic Jazz (Paradiso) bouwt aan een online platform om muziekliefhebbers en muzikanten samen te brengen. Met als visie het terugbrengen van authentieke ervaringen die leden lostrekt van het online leven. De WordPress website staat daardoor centraal in de eerste communicatie en interactie met haar doelgroep.

Projecten:

Opzetten SSD hosting met SSL certificaat
Webdesign op basis van eigen branding
WordPress website development
Workshop voor content management
Meerdere fases en livegangen
Content-focussed website

Digital Design

De speelse vormgeving met grote typografie en opvallende kleuren zorgen voor een duidelijk herkenning van het merk Super-Sonic Jazz. In het webdesign is rekening gehouden met custom fonts en kleuren. En de layout is zo ingedeeld dat zowel beeld als tekst genoeg ruimte krijgen.

Vergelijkbaar project

De OSCAM museum website waar kunst centraal staat

The post Super-Sonic Jazz builds for community appeared first on Nathan Lewis.

Kees de Boekhouder ready for expansion to the Netherlands

N. — Mon, 28 Mar 2022 10:40:10 +0000

Brand and product transformation

The rebranding of the brand and product Kees de Boekhouder . From local service to national brand. Started and supervised several projects within Marketing and IT teams. As a digital creative I was working on the question of how we could keep the Kees de Boekhouder experience in the expansion to the Netherlands.

Projects:

Brand rebranding and positioning
Developing online marketing strategies
Website design & development
Online accounting tool design (UX & UI)
Mobile app design (UX & UI)
Tracking & data collection setup (UA & GA4)
Google Ads setup (SEA)
Facebook Ads setup (Social Ads)
Data analyzes and reports

The post Kees de Boekhouder ready for expansion to the Netherlands appeared first on Nathan Lewis.

Growing online store Maha Amsterdam through social ads

lewisdev — Mon, 28 Mar 2022 14:29:33 +0000

Stimulate growth

Grow webshop Maha Amsterdam through interactive advertisements with social ads. As a digital strategist I support Maha Amsterdam in increasing its online reach. The result, a higher number of website visitors per month. To stimulate this growth, I worked on a social advertising strategy.

Monthly results:

250,000 women from targer audience are reached
1,000,000 impressions on Instagram & Facebook
10,000 webshop visits
+/- 250% ROAS

Project:

Research social accounts & partners
Set up tracking & data collection
Creating social advertising strategy
Advising content creation with the team
Create Facebook audiences based on pixel
Create, monitor and optimize ads
Data analyzes and reports

Ads based on data

Maha Amsterdam distinguishes itself from other sportswear retailers by its target group and products. In the Randstad, the brand is known as the women’s sportswear fashion retailer. All these values are included in the ads.

Data provides insights

Based on the data analyzes and reports, Maha Amsterdam can determine how it distribute its ads each month. This allows us to respond to specific business needs and situations. Growth webshop Maha Amsterdam through insights and strategy.

The post Growing online store Maha Amsterdam through social ads appeared first on Nathan Lewis.

Website London Calling festival shows their legacy

N. — Thu, 06 Apr 2023 17:08:58 +0000

London Calling Festival

London Calling is a music festival showcasing emerging talent from the UK and beyond. With a diverse lineup of indie, rock, and alternative acts, this two-day event promises an unforgettable experience for music lovers. Join them at the iconic Paradiso venue for a weekend of live music, good vibes, and unforgettable performances. Get your tickets on their new website now. Or take a look at their amazing legacy.

Projects:

Set up SSD hosting with SSL certificate
Web design based on own branding
WordPress website development
Workshop for content management
Content-focused website
Custom post types i.e. Artists and Legacy

Digital Design

The London Calling digital design created together with Van Lennep combines elements from the past and present to create a truly unique visual experience. Inspired by old telephones and modern UI notifications, the design incorporates bold colors, striking typography, and clean lines to create an aesthetic that is both modern and nostalgic. The result is a design that is both visually appealing and functional, providing festival-goers with an intuitive and engaging digital experience that complements the energy and excitement of the live event.

Edit real-time with Elementor

London Calling can easily manage their website content thanks to the use of Elementor, a powerful and user-friendly website builder for WordPress. With its intuitive drag-and-drop interface, Elementor makes it easy for festival organizers to create and edit website content. Without needing to know how to code. This allows London Calling Festival to keep their website up-to-date with the latest news and lineup announcements, while providing a seamless digital experience for festival-goers.

Similar project

Super-Sonic Jazz builds for community

The post Website London Calling festival shows their legacy appeared first on Nathan Lewis.

Design a Herman Miller with LoyalBrand

N. — Wed, 12 Oct 2022 14:25:39 +0000

Ontwerp je eigen Herman Miller

LoyalBrand ontwikkelt een 3D configurator waarmee klanten een eigen Herman Miller stoel kunnen ontwerpen. Je krijgt bij elk onderdeel de keuze tussen functionaliteit, materiaal en kleur. Op deze manier probeert LoyalBrand haar klanten aan te bieden waar zij naar op zoek zijn.

Projecten:

3D-omgeving voor optimale productervaring
Wireframes voor flow en functie
Ontwerp UX-Design voor desktop, tablet en mobile
Redesign van Product Page om entry points te creëeren naar configurator

Vergelijkbaar project

Kees de Boekhouder klaar voor uitbreiding naar Nederland

The post Design a Herman Miller with LoyalBrand appeared first on Nathan Lewis.

Warrior Sports Shoes reaches target audience with sponsored posts

lewisdev — Mon, 20 Nov 2023 12:54:04 +0000

Warrior Sport Shoes reaches new audience

This year, Warrior Sports Shoes launched two new models of sneakers. A high-profile runner called “Ritmo” and the more classic high-tier boot “Matterhorn. A new direction – especially compared to their previous styles. To make this new direction a success, the unique clothing and sneaker brand decided to increase its reach and sales by launching the new product line on Instagram and Facebook. Our agency was asked to indentify the brand’s new target audience, create brand-aligned social ads on Facebook and Instagram, and optimize conversions. Warrior Sport Shoes is now reaching its new target audience in this way.

Monthly results:

300,000 people from the target audience reached
800,000 impressions on Instagram & Facebook
7,000 webshop visits
+/- 200% ROAS

1. Audience Research and Targeting

To ensure effective ad campaigns, we conducted extensive research to identify Warrior Sports Shoes’ ideal customer profile. We used social media analysis tools and audience insights to identify demographics, interests and behaviors of potential customers who would be interested in their new product line.

2. Advertising campaign strategy

Using our audience research, we developed a unique social advertising strategy for both Instagram and Facebook. This strategy includes ad creation, direction of ad copy and a budget allocation plan to maximize ROI. We target the identified audience segments with relevant messages.

3. Promoted posts and sponsored content

Eye-catching sponsored posts for both platforms, highlighting the unique features of Warrior Sports Shoes’ new product line. These messages are optimized for conversions, and we constantly test and optimize them based on data.

4. Monitoring and Analysis

We closely monitor ad performance and conversion data in real time. This allows us to make data-based adjustments to the campaigns and ensure we stay on track to achieve the goal of 200% ROI per month.

Results

After implementing the above strategies, the results are promising:

Consistent ROI growth from 150% to 200% on ad spend, exceeding client expectations.
Sponsored posts create Brand Awareness and Engagement
There is a monthly flow of high-quality traffic to the website.

Conclusion

By combining targeted social ad campaigns and sponsored content, we help Warrior Sports Shoes reach new audiences and increase sales.

The post Warrior Sports Shoes reaches target audience with sponsored posts appeared first on Nathan Lewis.

The OSCAM museum website where art comes first

lewisdev — Fri, 01 Apr 2022 18:46:04 +0000

As a museum, you should use your images.

Art and artists are featured on the OSCAM museum website. At the same time, their branding is translated into a minimalist design. This gives images all the space they deserve. While also giving a glimpse into the experience of an exhibition. The OSCAM website contains a lot of content pages in addition to the standard program format. WordPress allows the team to easily maintain all content.

Project:

Domain transfer
Set up SSD hosting with SSL certificate
WordPress theme design customization
WordPress website development
Gmail domain integration

Easy-to-use content manager

The OSCAM museum website is easy to maintain with WordPress. Each team member has their own account with which content can be added and edited.

Digital partner

In recent years, several websites have been created for Marian Duff based on WordPress. Founder of OSCAM – the museum platform for art, fashion, design, craftsmanship and development in Amsterdam. This makes all platforms involved comparable in managing content.

The post The OSCAM museum website where art comes first appeared first on Nathan Lewis.

For All Who Love Foundation sharing their love online

N. — Thu, 06 Apr 2023 16:28:39 +0000

For All Who Love Foundation

The primary objective of the For All Who Love Foundation is to foster greater levels of tolerance and acceptance towards individuals who may not fit the conventional image of Western society and other cultures. To showcase their accomplishments and forthcoming initiatives, the foundation utilizes its WordPress platform as a primary hub for communication and engagement with its intended demographic.

Projects:

Set up SSD hosting with SSL certificate
Web design based on own branding
WordPress website development
Workshop for content management
Content-focused website with Agenda and Portfolio features

Digital Design

The distinct and playful design of the For All Who Love brand is immediately recognizable, thanks to the use of vibrant colors, bold typography, and original illustrations. The web design takes into consideration the use of custom fonts and colors, while also ensuring that both text and images are given ample room to breathe. To enhance the visual impact of the website, the illustrations are animated, further emphasizing the playful and unique nature of the brand’s design aesthetic.

Easy to manage content with WordPress

By providing an accessible and user-friendly content management system with WordPress and Elementor, the foundation can focus on delivering a message of inclusivity and equality. This allows the website to serve as a central hub for communication and engagement with its intended audience, further promoting its values of tolerance and acceptance.

The post For All Who Love Foundation sharing their love online appeared first on Nathan Lewis.

Provokelabs experiments with WordPress

N. — Thu, 13 Oct 2022 09:49:16 +0000

Experimenteren met WordPress

Provokelabs experimenteert met WordPress en vertaalt daarmee een eigen visie in een website. Een interactieve 3D-omgeving als homepage ontworpen door jong talent uit Parijs. Door bewegende elementen komt de omgeving daadwerkelijk tot leven. En iedere opvolgende pagina bevat een unieke vormgeving, waardoor de experimentele visie benadrukt wordt.

Projecten:

Opzetten SSD hosting met SSL certificaat
Experimenteel webdesign op basis van eigen branding
WordPress website development
Workshop voor content management
Content-focussed website met shop en interactieve homepage

Digital Design

In het webdesign is rekening gehouden met de branding van Provokelabs. Drie verschillende fonts en kleuren zijn veelvuldig terug te zien. Daarnaast bevat iedere pagina een andere background, waardoor het gebruik van de website voelt als een game. De layout is zo ontworpen dat broodtekst alle ruimte krijgt voor leesbaarheid, maar beeld en statements alsnog uitlicht worden.

Vergelijkbaar project

De OSCAM museum website waar kunst centraal staat

The post Provokelabs experiments with WordPress appeared first on Nathan Lewis.